The Android operating system was first introduced in 2008. Initially Android, inc. was the developer, but a few years later Google took over all the rights. The simplicity and convenience of the platform allowed it to win the hearts of many users. According to a study conducted at the end of 2014, 86% smartphones had Android on board.
Why users choose Android
- First of all, for people, the first thing that comes first is Simple and easy to use. Most people don't care about any super-complex settings, which need to be handled according to a manual. The user wants to buy a smartphone and start using it, while intuitively understanding what and where to click.
- Second, many people prefer to use Google services (Gmail, Google Play, Chrome, Photo, Docs). It is convenient for them to use one account on their computer and smartphone.
- Third, Android phones have a larger screen, which Apple cannot always boast. Also these smartphones are often cheaper than their competitors. The simplest device can be purchased for $100.
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